By Mike Lee and Christophe Jammet

We’ve spent quite a bit of time thinking about the current state of content distribution in the digital world today. Today’s content distribution systems disseminate media in myriad formats: movies, TV, books, music, games, magazines, newspapers, photography, and more.  It’s hard to quantify how much money goes through all these industries, but considering that Apple, Amazon, and Google all have skin in the game, it’s easy for it to be a multi-billion dollar industry.

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In many ways, one could say that Facebook has reached a bit of a tipping point in its life:  Its recent filing to go public has been a symbolic point of change- formally quelling its identity as a start up, and solidifying its place as a major, legitimate, publicly-traded business.

Facebook also recently disclosed that its user base has reached over 901 million,  with 1 billion being a plausible prediction of the end of the year.

My, how Facebook has grown. It’s the largest social network by far, easily eclipsing Twitter’s 500 million userbase. It’s as close to ubiquity as its going to get.   But where does it go from here?   »

Here we are, day 4 of SXSWi and effectively my last day as I’m heading back to NYC tomorrow. Today’s featured panel was a deep, well rounded, and relevant look at leveraging Social Media in the B2B Space.

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The first panel of the day turned out to be the best one. The rad presentation, expert panel, excellent discussion, thought provocation, and mimosas left me wanting more.

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Day 2 was a flurry of cold rain, people, and panels.  Of the few panels that I attended (don’t forget to follow the action in real time on Twitter,) one was truly worth reading about.   Actually, it wasn’t a panel-  it was a core conversation.  40-60 attendees (including myself) having a moderated discussion around the current and future state of NFC technology.

If you’re a reader of your blog, you know that I’m a huge supporter of NFC technology and all that it entails.  the prospect of being in a room full of like-minded individuals to talk about the significance of the technology was like a dream come true for me.

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